Convenience of shopping and selection of consumer items have increased unlimitedly now because of smartphones and the increasing penetration of online facilities. But how safe is online shopping? Nikhil Narayanan, IT expert writes all about it.
India’s e-commerce sector is currently worth around $10 billion (Rs 65,000 crore), and it is expected to touch $100 billion by 2020. According to a recent report by the Federation of Indian Chambers of Commerce and Industry (FICCI) and KPMG, the e-commerce sector is slated to grow to $250 billion in the next 10 years
Smartphones and the increasing penetration of internet are going to be the key drivers for the growth of the e-commerce sector. The convenience of online shopping – order anything from groceries to televisions by tapping on your smartphone – clubbed with a deluge of discounts is wooing more and more internet users into the e-commerce fold. That is the rosy side of the e-commerce story.
As a customer, how do you distinguish between a dependable website and a rogue website or app? What if they do not send you the product you ordered? How safe is your credit or debit card data with them? What about your privacy? Will your address and order details be shared with outsiders by the e-commerce platform? These are just some of the questions you should seek answers to before signing up on any e-commerce website. But, how can customers make this decision?
(Read the full article in the January issue of Safety Messenger Magazine 2016)